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The tribe


The Salty Surfer never takes sides.  He will only choose the side of love. 

To attain knowledge of the unknown, and to move toward it, is the essence of life.   

"The simple LAW OF LOVE, natural to man, accessible to all and solving all questions and perplexities, would of itself become clear and obligatory."  Leo Tolstoy

  Mike Canavan the creator of The Salty Surfer envisioned him after reading several inspiring books by the late author Leo Tolstoy, which helped guide the creation of The Salty Surfer.

   "Seize the moments of happiness, love and be loved!  That is the only reality in the world, ALL else is folly.  It is the one thing we are interested in here." Leo Tolstoy

 Living salty is not a thing, its a way.  SALT represents an essential element of life, being one of the elements the human body cannot live without. 

"I created a character that would symbolize someone who is simple and humble. Someone who LOVES ALL life, the planet, hard work and things made or done with a loving kind heart.  Someone who never takes sides however will always choose the side of love. It's our only chance of survival.  Someone you can relate to with similar struggles, however with tremendous faith in our planet. Someone who truly understands that we ALL serve a purpose and we exist as ONE."

The Salty Surfer was born.  He's on an adventure surfing the world to spread this simple but direct global message, 'live salty or die'.  It's about learning how to love, be loved and work together as ONE to build the GOOD LOVE.  Because really, what else is there?  ALL else is folly.  It truly is the one thing we are interested in here." 


UBUNTU in the Xhosa culture means I AM because WE are.  

"With loving guidance and knowledge my wife Laurie created a way to spread The Salty Surfer's message." 

"I want to promote his character on any sustainable well made materials. To the best of our knowledge we know they are made from people working together, a caring love for this planet and one another.  The Salty Surfer brand can go on anything made using those guidelines." Laurie Canavan

As the great Charlie Chaplin said "YOU the people have the power to make this life free and beautiful, to make this life a wonderful adventure!" 

Please help The Salty Surfer #livesaltyordie and join our tribe!

"No feats of heroism are needed to achieve the greatest and most important changes in the existence of humanity" Leo Tolstoy

live salty or die


We love to hear from you so please feel free to contact us at salty@thesaltysurfer com.